Total Pageviews

Tuesday 8 April 2014

Retrovolution: mining the past to make the future


Anders Warming doesn’t like the word “retro.” Ever since taking over as Mini’s chief of design in 2010, Warming has had to wrestle with the term’s meaning and its application to his company’s cars. Because it stems from “retrospective,” says the Danish designer, “it means you’re looking in the wrong direction.” He prefers to think of heritage instead, a concept that simultaneously acknowledges where a design comes from and looks to where it needs to be going.


L...


Continue reading…






from The Verge - All Posts http://ift.tt/1hoQPEb

via IFTTT

No comments:

Post a Comment